VitalityLife partners with Swiss Re for claims technology
VitalityLife has partnered with Swiss Re’s PromiseXP, deploying the claims assessment technology across its term and whole of life (WoL) business.
This new technology will support how the insurer tackles claims triage, assessing the complexity and risk profile of each claim from the outset, and helping route claims through the most appropriate assessment pathway.
Claims assessors will continue to play a key role in all reviews and decisions, with more capacity allocated to claims requiring more detailed assessment.
Having paid 99.4% of all life insurance claims in 2025, the introduction of PromiseXP will help ensure VitalityLife can continue delivering the high standards of service that members and advisers expect.
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VitalityLife CEO Justin Taurog said: “The point of claim is one of the most important moments in the customer journey and, in life insurance, comes during a challenging period of uncertainty for families.
“That is why it’s so important that we continue to evolve the capabilities that support members, advisers and our claims teams. Swiss Re shares our ambition to continually develop the claims experience.”
Claire Nolan, head of Swiss Re’s life and health underwriting & claims UK&I, added: “We would like to extend our thanks to the VitalityLife and Swiss Re teams for this transformative automation partnership
“Delivering on our claims promises is at the heart of Swiss Re’s mission to make the world more resilient.
“We are delighted to partner with VitalityLife to help streamline the claims experience for their policyholders and beneficiaries.”
