Saturn unveils AI operating system to cut advice costs
Saturn has unveiled an AI-powered operating system for financial advice firms that it says will cut the cost of delivering regulated advice by streamlining back-office processes and improving compliance.
The platform, codenamed Project OS, is already being used by around 50 advice businesses and will be rolled out to the wider market after the summer.
Saturn said the technology has been embedded within participating firms and trained on their operating preferences and compliance frameworks.
The company added that the platform is designed to tackle one of the advice profession’s biggest operational challenges: fragmented technology and data spread across multiple systems.
Saturn chief executive Amal Jolly believes many firms have adopted AI tools without addressing the underlying complexity of their technology stacks.
“Saturn was launched with a single purpose: to help advisers solve the advice gap by drastically reducing the cost to serve financial advice.
“What we’re calling Project OS will see us make a huge leap in that mission. It is a genuine AI-powered thinking partner that eliminates the problem of data fragmentation in advice businesses.”
Project OS integrates with existing systems, including SharePoint, allowing firms to retain ownership of their data while bringing information together through a single interface.
Saturn said firms can configure the platform with their own compliance guardrails, enabling AI-generated outputs to reflect their internal policies and interpretation of regulation.
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It has also been designed to challenge recommendations and flag inconsistencies against a firm’s compliance framework.
The firm estimates it currently costs around £2,000 to deliver FCA-compliant holistic financial advice to a single client, arguing that high servicing costs are one of the key factors behind the UK’s advice gap.
According to Saturn, firms already using Project OS are beginning to see significant reductions in the cost of delivering advice, although it has not disclosed specific figures.
Jolly said the platform represents a fundamental shift in how advisers interact with technology.
“We foresee this rendering CRMs a thing of the past, because it is fundamentally changing the way advice firms can work by linking everything together in a way that has not been done before.”
Caroline Knight, of Equilibrium Financial Planning, one of the firms testing Project OS, said the technology had already demonstrated its value in complex financial calculations.
“I had a calculation done through Copilot, and I also did it through Saturn’s new system, and we got two different outputs. It was actually the new system that was right and Copilot that was wrong. It hadn’t considered some elements relating to salary sacrifice and net relevant earnings.”
Saturn currently provides AI and workflow technology to more than 750 advice firms and around 6,500 UK advisers, as well as paraplanners, compliance teams and support staff.
